Press Release

New York, New York (December 29th, 2005)

Glide Effortless and Madison Avenue 'Tie the Bow' to Give You the World's Finest Debauve and Gallais Gourmet Chocolate Online
12 January 2006

The New Year is a sweet one with Glide Effortless (http://www.glidedigital.com). In preparation for Valentine's Day, shower your loved ones with premium French Chocolate from Madison Avenue's Debauve and Gallais, the official chocolate of the 1800s French Royal Court.

The Debauve and Gallais Glide Gourmet Chocolate Shop (http://www.glidechocolate.com) is Glide's first non-digital goods shop. You can shop for chocolates using Glide's Drop & Shop experience. Just drag your chocolate selection into an elegant Debauve and Gallais embossed shopping bag on your computer screen using the first browser-based drag and drop-shopping environment. The launch of Debauve and Gallais is the first of many Glide Shops scheduled to make their debut in 2006 and follows the launch of Glide PhotoShare (http://www.glidephotoshare.com) a service that enables consumers to share and edit photos online as well as order prints.

"Some analysts have asked why gourmet chocolate?" said TransMedia Chairman & CEO, Donald Leka. "We thought there was no sweeter way to launch our non-digital goods shops, than with gourmet chocolate just in time for Valentine's Day. A lot of us have already been spending extra time in the sports club after fully testing this product."

"The Glide Effortless shop gives online shopping a new elegance and simplicity; it is only fitting that Debauve & Gallais' most exclusive chocolates(C) be sold through such a site; only a revolutionary and polished system such as Glide Effortless would be a perfect pairing for our unparalleled chocolates," said Francois Belizaire, Director of Marketing for Debauve and Gallais. "This unique desktop application allows clients, newcomers and enthusiasts to share insights into tasting and enjoying our exquisite chocolates."

Today also marks the availability of free Glide Effortless accounts with 300MB of storage for Mac OSX users. Glide Effortless standard and premium accounts with additional features and storage will be available for Mac OSX users on February 11th.

More about Debauve and Gallais Gourmet Chocolate:

Founded in 1800 by Sulpice Debauve, and appointed as the official chocolatier of the French Royal Court, Debauve and Gallais flourishes today as the world's oldest chocolate house. As a former pharmacist and apothecarist, Debauve's chocolate creations and inventions contained a unique blend of exquisite taste and medicinal value. With over 2,000 recipes and over 200 years of history, Debauve and Gallais' chocolates are the world's most exclusive(C) and finest; made by hand with only the choicest ingredients available. Each bonbon offers the palate a marvelous, deep and balanced experience that will leave you craving for more. As a testament to our continued commitment to quality, Debauve and Gallais recently became the first chocolatier to receive the coveted Five Star Diamond Award from the American Academy of Hospitality Sciences for 2006.

For more information, please contact:

Marcus Farny, TransMedia
212.675.6664 ext.105
media@transmx.com
http://www.glidedigital.com