“Donald Leka launched Transmedia during one of the toughest economic climates in recent history. Donald appeared on CNN to introduce his company to the business community on September 7, 2001. A few days later, the tragic events of September 11 changed the world, drastically altering technology investment and spending in Transmedia’s target markets.
Many technology companies went out of business, or stopped developing new technology. Donald had another plan, redoubling Transmedia’s development and sales efforts and securing angel investment and strategic partner investment, with fair valuations and terms for the company.
Donald’s vision was a business-to-business, internet-based solution for media content delivery, management, licensing and transactions. Begun as a browser-based solution enabling media businesses to search, preview, license and purchase media using the internet, Transmedia was founded to realize that vision.
As market conditions allowed, Donald expanded Transmedia’s business model and accelerated product development. Having initially focused on the music, advertising, broadcast and film industries, the expanded business model services a broader range of customers.
Today, Donald’s vision has become a worldwide communication and commerce platform where individuals and companies interact seamlessly both inside and outside of Transmedia’s network, without any technology barrier.
Donald Leka leads by example. He is committed to ethical business practices, personal relationships, and the pursuit of excellence. His vision has been realized through his tremendous drive, and ability to forecast market needs and trends.”